Post by account_disabled on Oct 26, 2023 10:38:36 GMT
To understand if the strategy we are implementing is functional to achieving the objectives we need to read the numbers. Not easy but doable. But to understand what isn't working? Already more complex work. To undertake a new communication strategy ? This is a pro level that involves not only reading data but understanding and reprocessing it in different forms to guide new actions. The point here is that reading the data and acting accordingly is not exactly easy. It takes experience, time and a lot of patience. There is never a linear causal relationship so if "A" happens, then the cause is definitely "B" and if I do "C" I have solved the problem.
Behind a click there is always a human being in all his complexity photo editing servies understanding and interpreting the meaning is very difficult and takes time. Data accessibility is an issue . Understanding that data is a whole other sport. But is everything really measurable? Let's do a test. I tell you what to buy and you think of the first site that comes to mind. Ready? Book. Television. T-shirts. Vinyl. Each of us will have given different answers, even if quite predictable. I would say Amazon for points , and and Zalando for the t-shirt.
Regardless of what I think, the top of mind sites for the categories mentioned above are not many and partly depend on the habits and shopping experience they gave us when we bought something. This is basically called branding and it is something that depends on trust, relevance, experience, reliability, credibility, coherence and is built over time , it does not come alone. Creating a habit in your consumers and becoming the first choice in a person's mind are not easy things to do. And they can't just be done with euros a month from Google Ads. Is branding a measurable thing.
Behind a click there is always a human being in all his complexity photo editing servies understanding and interpreting the meaning is very difficult and takes time. Data accessibility is an issue . Understanding that data is a whole other sport. But is everything really measurable? Let's do a test. I tell you what to buy and you think of the first site that comes to mind. Ready? Book. Television. T-shirts. Vinyl. Each of us will have given different answers, even if quite predictable. I would say Amazon for points , and and Zalando for the t-shirt.
Regardless of what I think, the top of mind sites for the categories mentioned above are not many and partly depend on the habits and shopping experience they gave us when we bought something. This is basically called branding and it is something that depends on trust, relevance, experience, reliability, credibility, coherence and is built over time , it does not come alone. Creating a habit in your consumers and becoming the first choice in a person's mind are not easy things to do. And they can't just be done with euros a month from Google Ads. Is branding a measurable thing.